According to an announcement, FedEx will donate a total of $1 million to small and medium businesses to help communities move forward during the coronavirus outbreak. As part of the company’s #SupportSmall initiative, each grant recipient will receive $5,000, plus a $500 credit from FedEx Office that can be used for printing banners, posters, floor graphics, custom branded boxes and more.
According to a recent report on the World Economic Forum's website, despite the havoc wrought on the produce industry by the coronavirus pandemic, some U.S. farmers are prospering by delivering boxes of produce directly to consumers.
Food delivery overall has increased since the crisis began as consumers jittery about catching COVID-19 at grocery stores and other food outlets turn to local vendors, whose food has passed through few hands.
To read the entire article, click here.
According to an article posted by the Democrat and Chronicle on May 6, Green Empire Farms has become the epicenter for the novel coronavirus in Madison County and its neighbor, Oneida County. As reported on that date, 128 workers were diagnosed with the virus, and caused a spike in the area's cases which was 51 on Friday, April 1. Two workers from Green Empire Farms were hospitalized and Gov. Andrew Cuomo compared the greenhouse concern with the spread found at meat-packaging plants across the country.
Due to the massive greenhouse outbreak, Madison County worked with the New York State Department of Health to set up a testing site at the greenhouse. The updated cases were reported Friday, May 8 and can be found here.
The next offering in the Produce Marketing Association's (PMA) Virtual Town Hall series - Understanding Consumers to Drive Demand - aims to provide insights into consumer behavior to help produce growers adjust their marketing and supply methods to align with the 'new normal' of the coronavirus pandemic. The town hall is free of charge and streams live online on May 13 at 12:00 noon EST. Register here to attend.
The moderated panel discussion, per PMA, "will explore consumer demand and purchasing trends as a basis to understand, forecast and create demand in post-pandemic markets." The panelists lined up for the event include:
• Zandi Brehmer, Head of Client Innovation, Euromonitor
• Adam Cooper, Senior Vice President of Marketing, The Wonderful Company
• Dr. Rosabeth Moss Kanter, Ernest L. Arbuckle Professor of Business Administration, Harvard Business School
• Lauren Scott, Chief Marketing Officer, Produce Marketing Association
After the presentation, there are several live break-out sessions available to participants.
The town hall meetings were designed to help agri-business "come together as an industry to engage with PMA experts and fellow members as we discuss the challenges our members and industry are facing as we respond to the challenges of the COVID-19 pandemic," according to information on PMA's website.
According to a recent E-Gro (Electronic Grower Resources Online) alert, 73% of Indiana produce growers who responded said that they were planning to sell online their website, in emails and texts, or through an aggregate food vendor and buyers site. To read the complete alert, click here.