SUNSET-brand produce to be grown in solar powered greenhouse

SUNSET-brand produce to be grown in solar powered greenhouse

A facility in Avondale, Colorado will be a new production space for Mastronardi Produce.

September 29, 2021

Mastronardi Produce, and VetaNova, an operator of energy-efficient solar powered greenhouses, have announced a long-term exclusive distribution agreement of all fruits and vegetables from the operator’s solar powered greenhouse located in Avondale, Colorado. The greenhouse will be starting with a 25-acre range with plans of expanding up to 157 acres. 

“Colorado has a particularly strong desire for local fresh fruits and vegetables, and this new farm bolsters our supply alongside production from our current greenhouse in Brush, Colorado,” says Paul Mastronardi, President and CEO of Mastronardi Produce. “The Controlled Environment Agriculture (CEA) space is rapidly evolving, and solarpowered greenhouses increase what we know is already the most sustainable way to grow. This is a significant milestone for the Colorado area farming and food sectors.”

The new Avondale facility is also within close proximity to several major retailers and foodservice operators and will create more stable access to locally-grown SUNSET® tomatoes, peppers and leafy greens, even on the coldest Colorado winter day.

Both Mastronardi and VetaNova share a passion for delivering fresh, sustainably grown produce to consumers in the area. “Everyone should have access to fresh produce,” says Mastronardi. “This location was chosen with careful intention and we’re excited to start delivering even more exceptional flavor to the area, all within hours of being handpicked.”