More than six months after a big defeat in California, the movement to label foods containing genetically modified organisms appears to be picking up steam across the country.
In the past three weeks, Connecticut and Maine passed labeling bills, the U.S. Department of Agriculture for the first time approved a non-GMO label claim for meat products, Chipotle began voluntarily labeling menu items containing GMO ingredients online, and, perhaps most notably, the Senate Appropriations Committee voted last week to give the U.S. Food and Drug Administration funding to label genetically modified salmon if the agency approves the fish.
These are all small steps compared to what California’s Proposition 37 would have accomplished – since the populous state consumes a significant share of groceries in the United States, some speculated that food giants would have reformulated their products to avoid creating two supply chains – but the string of victories has many in the so-called ‘Right to Know’ movement confident the tide is turning in their favor.
“It’s simply a matter of time,” said Scott Faber, who serves as executive director of Just Label It, a national advocacy campaign. Faber, who is vice president of government affairs at the Environmental Working Group, used to be a lobbyist for the Grocery Manufacturers Association, which actively lobbies against mandatory labeling initiatives.
Faber believes mandated GMO labeling is inevitable in part because the food industry would prefer federal standards over a patchwork of state laws.
“I think companies are starting to realize the fight is worse than the label,” he added, noting that campaigns against labeling can harm consumer confidence in certain companies. Some consumers, for example, who buy brands like Cascadian Farm, Kashi, Horizon Organic, Muir Glen, and Odwalla were outraged last fall after learning the companies’ corporate owners had helped fund the effort to defeat Prop 37.
The Grocery Manufacturers Association said in a statement that it remains opposed to “special mandatory labeling for food products containing genetically modified ingredients because these labels could mislead consumers into believing that ingredients from genetically engineered plants are somehow different or unsafe or unhealthy – in clear contradiction of scientific fact.”
GMA points out that ingredients derived from GM plants have been widely studied and are considered safe by FDA and groups like the American Medical Association. According to the association, foods with genetically modified ingredients make up 70 to 8o percent of the products on grocery store shelves “because they require fewer pesticides, help foods have a longer shelf life and keep production costs down” which reduces food costs for consumers.
The group has been actively engaged in the labeling issue and contributed $2 million to help defeat Prop 37, which ultimately went down 51 to 48 percent. In total, $9.2 million was spent in support of the proposition and $46 million was spent opposing it.
In a speech last summer to the American Soybean Association, GMA CEO Pam Bailey said, “Defeating the initative is GMA’s single highest priority this year,” according to an account in the Hagstrom Report. “We have worked with you on what we consider to be valuable technology, but in the past year we have seen an increase in the rhetoric against it.”
Bailey said the current movement for labeling is stronger than past attempts. “Social media is feeding this effort and making it more difficult to confront and more powerful,” she said, according to the report.
Latest from Produce Grower
- WUR extends Gerben Messelink’s professorship in biological pest control in partnership with Biobest and Interpolis
- Closing the loop
- The Growth Industry Episode 8: From NFL guard to expert gardener with Chuck Hutchison
- Raise a glass (bottle)
- From farm kid to Ph.D.
- Do consumers trust produce growers?
- The modern grocery shopper
- Beyond a burst of optimism