Plenty to supply 430 Albertsons stores in California

The company says it could take time to scale up enough to supply every store.

Photo: wolterke, Adobe Stock
Photo: wolterke, Adobe Stock

Vertical farming company Plenty, an ag-tech unicorn backed by SoftBank, announced Wednesday a partnership with Albertsons, marking the company’s first major retail deal.

Under the multiyear agreement, Plenty will provide 430 Albertsons’ stores across California with four types of greens – baby arugula, baby kale, crispy lettuce and mizuna mix — priced between $4 and $5, in line with other organic greens.

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