Pure Flavor acquires 25-acre bell pepper farm in Ontario

The new facility puts Pure Flavor at nearly 1,000 acres of greenhouse-grown product in its portfolio.


Per a press release, Pure Flavor has acquired a 25-are bell pepper facility in Merlin, Ontario, Canada. 

“We are excited to announce the addition of DeTemporada Farms to our family”, said Jamie Moracci, President. “Increasing our owned acreage helps facilitate our growth alongside our grower partners and supports our strategy of scaling up our operations to drive efficiencies”, commented Moracci.  

DeTemporada Farms was built in 2021 and, per the release, "in an area known for having a unique micro-climate that positively impacts the growing environment" and was "built using state-of-the-art greenhouse technology."

The facility will grow red, yellow, and orange sweet bell peppers. Expansion is already underway on the farm and is on track to be completed this year. 

“We need to strategically invest in our growth and with the acquisition of DeTemporada Farms, we are making a commitment to both our retail partners as well as our employees that we are planning for our future”, said Jeff Moracci, Pure Flavor's CFO, per the release.

The new facility puts Pure Flavor at nearly 1,000 acres of greenhouse-grown product in its portfolio.